Cambridge SaaS founder
Challenge: a generic LinkedIn selfie on a fast-growing startup. Did: a half-day founder session for web, press and speaker bios. Result: a single set of images still in use across the site, decks and press two years on.
Work
Branding photography that gives a business a face, and AI visibility work that makes that face findable. A selection of recent portraits below, followed by a few short case studies.
A selection of recent work — founder portraits, personal-brand sessions and brand libraries. Click any image to view it larger. Shown with permission.
Branding photography
Challenge: a generic LinkedIn selfie on a fast-growing startup. Did: a half-day founder session for web, press and speaker bios. Result: a single set of images still in use across the site, decks and press two years on.
Challenge: leaning on stock photography that looked like everyone else. Did: a Brand Image Library — owner, shop, product and detail, one consistent look. Result: a year of on-brand content from one session.
Challenge: no cohesive visual identity for a personal brand. Did: a full personal-brand day. Result: "Knew exactly what I wanted before I did. Worth every penny."
Featured & published
Commissioned portraits and features that have appeared in magazines and college publications. Click any spread to read it larger.
Vork magazine · Pomona College Magazine. Reproduced for portfolio purposes.
Cambridge stock library
Alongside commissioned work, I hold a large, growing stock collection of Cambridge — colleges, courts, the river and the city through the seasons. Licensing is available for publishers, businesses and tour operators.
A taste of the collection. Get in touch for more on the Cambridge stock library — and images can also be commissioned fresh, for a newer take on the city.
AI visibility
Challenge: invisible when prospects asked AI about their category. Did: entity clarity, schema and quotable content. Result: appeared in four AI Overviews within eight weeks.
Challenge: a photography brochure that no AI could parse. Did: Person, Service, FAQ and HowTo schema, a curated llms.txt and citable copy. Result: the page you're reading is the demonstration.
Challenge: visible in English, invisible to French-speaking buyers asking AI in French. Did: EN/FR entity and content. Result: a presence in both languages where competitors hold neither.
Some details are anonymised at clients' request. Full references available on a call.
A short call is the quickest way to find out what's possible for your business.